Better sales are the natural end goal of most businesses, but many struggle to compete in our dynamic market. During the Covid-19 crisis, 43% of small enterprises had to close temporarily, and those remaining adapted to e-commerce platforms.
The shift to online markets has a long-lasting effect, and it’s essential to keep up to succeed. Currently, it means utilizing numerous sales apps to help you buff up the conversion rate.
That’s why we selected a list of apps that will organize your email and social media marketing campaigns, improve sales team productivity, and provide essential online security features.
1. Business Password Manager
The first recommendation may not impact your sales directly but will help your sales team organize and protect their work accounts. Right now, cybersecurity is just as important to businesses as a good CR. Recent Varonis statistics reveal that in 2020 malware increased by 358%, so businesses can expect more dangerous cyber attacks shortly.
Cyber attacks can be devastating, and most rely on human error and bad password management. Because your sales team will use multiple business accounts, it’s best to protect them immediately.
A professional business password manager allows having multiple strong passwords for all accounts and stores them in an encrypted Cloud vault. It will autofill the passwords on request and offers a safe password-sharing feature to prevent data leaks. It’s been proven that employees are more productive once they feel safe online, so this tool will solve several issues simultaneously.
2. ClickUp
This productivity app is very easy to use and offers numerous project management solutions. The service is scalable and can be used by both small and large teams. Moreover, it’s Cloud-based, so there’s no need to update databases on individual devices, and employees can get access to their projects whenever they have an Internet connection.
You can use ClickUp for team communication and collaboration. Elaborate customization options support real-time communication so that you can adapt the software according to your business model or personal preferences. You’ll notice that it’s effortless to create and customize reports, which is excellent in a fast-paced environment.
Lastly, ClickUp mobile app works perfectly, and any cloud-based cross-platform business management software has significant advantages. Cloud storage allows you to relocate finances you would otherwise use to maintain a server network. Moreso, reliable Cloud service providers invest extra in their Cloud security, reducing data leak risks. Although using ClickUp to maximum capacity takes know-how, the platform is helpful with onboarding.
3. Zendesk Sell
Zendesk needs a little introduction as it is one of the biggest players in sales-related SaaS solutions. It’s best known for its help desk tool, but it added a customer relationship management tool (CRM) a few years back. As expected, the tool performs well and should improve with time developed by a reputable company.
Zendesk Sell provides a comfortable environment to build and manage teams, assign different roles to its users, and managers can easily keep track of their projects. What’s more, this tool is easily integrated with other Zendesk services, so if you prefer their products, this might be an excellent choice.
Regarding advanced features, users can create a custom workflow organized around different customer conversation stages. It will automate the sales process and create specific triggers to initiate appropriate responses. These if-then statements take time to master but significantly improve the workflow afterward.
4. Virtual Private Network
Most businesses used a VPN during the Covid-19 lockdown because it provides security during the WFH period. You should consider using a VPN if many remote workers connect to your company’s network from their homes. A VPN will create a secure and encrypted connection and protect your business from Man-in-the-middle attacks and data leaks.
However, advanced users can utilize a VPN to drive more traffic to your website and increase the conversion rate. SEO teams primarily use it to get local keywords. For example, if you’re in the US but need to access the local Netherlands Internet, you can connect to a VPN server in the Netherlands, get its local IP address, and browse the World Wide Web as if you were there.
This way, VPNs significantly improve SEO keyword analysis and allow you to create more efficient ads. Furthermore, it can grant you access to geographically restricted online content, which is mandatory for an in-depth global market analysis. There’s little surprise why VPNs are among the most popular business software: they provide unique sales-driven advantages protecting your devices simultaneously.
Summary
There are hundreds of different CRM or SEO optimization tools, but we selected the ones that provide security simultaneously. Statistics show that cybercrime against businesses will worsen, and it’s crucial to use safe software. With our discussed tools, you will get numerous benefits while your employees remain safe online and minimize the chances of unnecessary troubles.
