When you’re in the process of establishing your med spa, picking out the treatments to offer can feel overwhelming. Which services will your clients most want? Which ones might they end up passing on?
According to American Med Spa’s 2022 Medical Spa State of the Industry Report, there are five popular med spa treatments in high demand at the moment. From chemical peels to more specific aesthetician services, your clients will likely be looking for you to provide these top five popular med spa treatments to try out at your business.
1. Botox Fillers and Injections
Botulinum toxin, which is often referred to as Botox Cosmetic (sometimes Xeomin or Dysport), has gained momentum as a med spa treatment since it was approved for treating frown lines by the U.S. Food and Drug Administration (FDA) back in 2002.
Administered in minute amounts, Botox blocks nerve signals in injection area muscles. By interrupting those signals, the muscle is temporarily frozen, thereby softening or removing wrinkles.
2. Chemical Peels
Clients seeking to enhance the look of the skin on their necks, hands, and faces might be interested in a technique known as a chemical peel. In this treatment, the skin has a chemical solution applied to it that results in it exfoliating and peeling off.
The result? Renewed skin tone with fewer wrinkles and a smoother feel.
3. Photo-facial Pulsed Light
Intense pulsed light (IPL) – also known as photofacial – therapy enhances the skin’s texture and tone, reversing some signs of photoaging (the damage caused by sun exposure). It is most obvious around the face, chest, neck, and hands.
IPL utilizes light energy focused on a particular color in the skin. The IPL device emits more than one wavelength of pulsating light and simultaneously treats a wide array of skin conditions. It can even out skin tones and doesn’t harm the tissue. For clients with pale to light brown skin, IPL can be effective.
4. Microdermabrasion
A minimally invasive technique for refreshing the skin’s texture and tone, microdermabrasion can effectively deal with fine lines, melasma, scarring, and other skin issues. Using an applicator with an abrasive surface, the thick outer layer of the skin gets rejuvenated.
For clients with hyperpigmentation, acne scars, and large blackheads, microdermabrasion can be effective. It is a relatively inexpensive procedure and doesn’t require recovery time, which is part of why it is so popular with clients.
5. Aesthetician Services
Aestheticians can provide a diverse list of special services, ranging from applying makeup to waxing body hair. At the moment, eyebrow sculpting and tinting are particularly popular.
Whether clients crave pampering to help relieve stress, have acne concerns they’d like to address, or wish to try aromatherapy, aesthetician services can be highly profitable for a med spa.
By integrating these med spa treatments, your business could end up booming this year. In fact, you might find that you need to automate some of your operations in order to keep up with clients. Med spa treatments are a great way for clients to unwind, look better, and ultimately feel better about themselves, and these popular treatments are proof of that.
