Presenting promotional swags to employees, customers, partners, and prospects is great. It presents an excellent way for companies to express gratitude and welcome their partners and customers. It also helps ensure that more people hold the business within their thoughts. That is undoubtedly an amazing way to boost brand recognition, increase gross sales and attain new markets.
Consequently, you can give swag to either your buyers, prospects, collaborators, or employees for milestone celebrations. As promotional merchandise is essential, investing in well-designed and high-quality swag can help to establish positive company culture and tradition. At the same time, it can help foster good relationships with existing clients while attracting prospective ones.
As swags can take many shapes and sizes, in this article, we will show you six inspirational company swag ideas to make a powerful and lasting impression on your employees, clients, and prospects.
Top 6 Inspirational Company Swag Ideas You Need In 2022
#1 Custom swag boxes
Custom swag boxes filled with branded merchandise and promotional products of your choice are one of the most creative and unique ways to show employee appreciation. However, as this option gives you the ability to put your logo on just about everything, there are a few things to keep in mind:
- Make sure the swags you select are high-quality;
- Opt for merchandise useful even outside of the office;
- Keep in mind your company culture;
- Promote inclusion;
- Pay attention to the occasion- employee milestone, end-of-the-year celebration, or retirement.
#2 Remote employee self-care swag kits
Remote employees can quickly feel disconnected and isolated from their coworkers and company without a physical office. So, designing a meaningful swag kit with thoughtfully chosen items is essential to helping employees feel like a part of something real. Opt for items that can help them achieve work/life balance and promote wellness.
For example, you can choose feel-good items like body milk, hand lotion, a pair of plush socks, or gift vouchers for a spa day or fitness program. Whatever you choose, keep in mind that the items should be high-quality, aimed at relaxing, pampering, and unwinding.
#3 Interesting and useful travel swags
Travel products are the perfect swag for the upcoming period of relaxed Corona restrictions. In addition, they are an excellent promotional tool for both employees and collaborators because people will use them even if they do not buy them.
As an idea and depending on your budget, you can opt for branded travel bags, travel blankets, sleep mask kits, tech travel organizers, hand sanitizers, etc. Finally, opt for travel swags with multiple uses that do not take too much space and improve the travel experience.
#4 Sustainable and eco-friendly gifts
With sustainability in business being such a trend and important topic, eco-friendly swags cut through the noise. But, more importantly, taking action to protect the planet’s health means being conscious about what type of products you consume.
So, opt for high-quality, durable, and useful items for everyday life, from sustainable apparel and food batches to social giveback gifts and recyclable products that can impress employees, clients, and prospects alike.
#5: The traditional apparel swags
Fashionistas among your clients and employees will cherish swag items with cool designs. And here, the sky is the limit. From jackets, t-shirts, and hoodies to eye-catching accessories such as hats, gloves, socks, or backpacks.
However, when opting for apparel swags, remember that custom apparel only works to promote your brand if people want to wear the swag you give them. To ensure that employees wear gifted clothing, you need to opt for unique designs and high-quality materials.
#6 Coffee and coffee products
For some people, coffee is a way to get some energy in the morning and a way of life for others. So making the daily cup of joy feel like an extra special ritual for your employees or collaborators with coffee and coffee-related items designed to elevate the coffee experience is a fantastic swag idea.
The sky is literally the limit, from coffee specials, mugs, and cold brew coffee makers to stainless steel travel mugs, water bottles, and other forms of branded drinkware. To help you stand out, make sure you curate a selection of the highest quality versions of the products of your choice. Then, you will see that your employees, customers, prospects, and collaborators will be overjoyed sipping in style.
The Bottom Line
People like receiving gifts. Quality and unique promotional products have a way of generating strong client loyalty and retention for a brand. In addition, they can help ensure that employees feel included as part of the team. Moreover, high-quality swags can give your brand more sense of personality. Most importantly, remember that well-planned and innovative gift items will significantly impact the target audience of your choice and help raise your company’s profile.
