More and more marketers talk about the effectiveness of chatbots. Now large businesses would not have withstood the load and influx of customers if it were not for chatbots. Bots have plenty of advantages. They can maintain customer loyalty and engagement, accelerate the sales process and problem-solving, simplify the onboarding and reduce the workload of customer support agents.
Around 1.4 billion people systematically use chatbots. They can replace human interaction with agents and answer 80% of basic questions about a product or service. The statistics are quite eloquent in favor of modern chatbots.
So, if your company doesn’t have a chatbot marketing strategy yet, and you don’t know which platform to choose, consider these 5 popular services. In this post, we will review the main features, usability, and pricing of the top 5 chatbots building platform in the market. If you have been looking for a place to build your own chatbots and take your customer service to the next level, then you should keep reading.
Top 5 Chatbots Building Platforms to Consider In 2022
#1: SendPulse
SendPulse is a multifunctional platform that invites users to try its bulk email service, CRM, SMS, etc. It has a chatbot builder as well. The service is a perfect fit for brands that need to create a bot for Telegram, WhatsApp, Facebook Messenger, and Instagram.
Main features
The platform allows users to connect a marketing channel they need to their accounts to manage bots. To send campaigns to specific groups of people, SendPulse provides segmentation.
SendPulse users can quickly respond to subscribers from a mobile device. One step separates marketers from this feature — an app. To send quick replies to clients, users can install the application on their phones.
SendPulse’s virtual chatbot builder allows users to accept payments through their bots. The platform covers the most popular payment systems like PayPal and Fondy. It helps improve the sales process. Their latest update to their Instagram chatbot functionality is the feature that allows the chatbot to react to your subscribers’ stories mentioning your brand. This can greatly improve customer engagement and brand awareness.
Usability
The chatbot builder has an intuitive interface that makes new users onboard fast. The service doesn’t require its clients to code and is simple to use. However, people who face any problem can always find the solution through live chat, customer support agents, videos, and blogs.
Prices
SendPulse provides users with a free plan that entails 1,000 subscribers, 10,000 messages, 3 bots, and 10 variables. It also has a paid plan that includes unlimited messages, bots, and variables, while also allowing you to receive payments and charges $12 per month.
How to build a bot
To create a bot, you need to go through several steps that might take around 10 to 15 minutes. Everything depends on the channel you decide to create a bot for. For example, building a chatbot for Facebook Messenger takes a couple of minutes to sign in and connect a page to SendPulse.
After, you should perform all the required actions to create triggers and auto-replies to answer subscribers. The screenshot below demonstrates the chatbot builder when adding a new trigger and creating a message flow.
#2: WotNot
The main asset of this platform is its no-code bot builder. The variety of channels is wide. Users can build chatbots for WhatsApp, Facebook Messenger, website, and SMS.
Main features
The platform enables its users to customize a chatbot from scratch or make use of the available templates for different purposes. There are templates for lead generation, customer support, appointment booking, and many others.
WotNot provides users with tools such as undo-redo, version control, auto layout, conditional branching, and human handover. A simple interface allows marketers to handle a lot of bots at a time.
Usability
Since the builder is no-code, it can be used by anyone. It’s simple and has an intuitive interface that guides you through the process. Moreover, when you open your account in WotNot, you’ll see assistance everywhere, starting from choosing a type of chatbot to more complicated processes. The service offers its users to watch tutorials or explore how to use each of its functions.
Prices
The prices vary depending on the features the plans cover. For the cheapest one, users will need to pay $99 per month. This plan entails live chat, unlimited users and bots, the possibility to manage teams, and even Slack integration. If you don’t want to pay any money, you can also use some helpful features of a free plan. Yet, it has some drawbacks. The free plan doesn’t support a live chat and Slack integration. It also has a limited number of users.
How to build a bot
Once you sign in to your account in WotNot, you will instantly see one of its main functions — chatbot builder. When you choose it, you’ll notice that you can build a chatbot from scratch or use the existing templates. Then, you’ll need to select the appropriate communication channel to deploy your chatbot. After, you should connect virtual bricks to create a flow.
For instance, below, you can see the template for customer support. The platform offers you possible scenarios, so it’s up to you to decide what needs improvement. There’s also a function of testing for your chatbot.
#3: LivePerson
The Al-powered chatbot is one of the most effective products of LivePerson. With assistance, beginners can design their chatbots fast. You can connect to the following channels: Instagram, WhatsApp, Facebook Messenger, Line, WeChat, etc.
The platform can integrate with payment platforms, CRM, order management services, and others. The service also entails a built-in analysis that helps rate satisfaction, problem-solving, and identity bugs.
Main features
The pre-built professional templates make it easy for users to develop conversations with subscribers. They can change the existing templates or design their bots from scratch. In any case, templates help or inspire users to create something convenient for their customers.
The service has personalized invitations, asynchronous loading, geolocation, and efficient site visitors targets. LivePerson reports on customers’ topics of interest and helps you understand what people feel about your brand.
Usability
You can watch the platform’s introductory video while the account is in the setting up process. The chatbot builder also welcomes you with an invitation to use step-by-step guides and a special bot. The user-friendly interface makes it easy to automate communication with subscribers. Moreover, the platform allows marketers to make use of its guided assistance.
Prices
LivePerson allows marketers to get acquainted with the service for 45 days for free. Once the trial ends, the user needs to choose a paid plan. The standard one costs $40 per month.
How to build a bot
To get started, LivePerson invites you to turn for help to Concierge Bot. With its assistance, you can get the most out of this service. You are welcome to test the functionality and create the first bot within the platform.
You should have a clear picture of the type of bot you need, a way to host it, and choose an appropriate bot connector. Once everything is ready, you can proceed to build conversations for your chatbot. At this step, you can create skills for different situations.
#4: Xenioo
Xenioo is a platform that applies artificial intelligence to ensure seamless communication between brands and customers. The platform isn’t as popular as ManyChat or Chatfuel but doesn’t compromise on quality and features.
It offers a wide variety of channels users can deploy chatbots. The platform covers the most popular channels, including WhatsApp, Slack, Telegram, Alexa, Facebook, and many more. Moreover, WhatsApp bots are supported by the most reliable providers.
Main features
Xenioo’s editor allows anyone to build bots without the knowledge of code. With the drag and drop feature, users can work on the most complicated flows of messages for their bots and create a product that satisfies customers.
There are two more crucial features, such as debug and preview. The first one helps find failures in chatbots, and the second one enables users to test the bot to find some issues before starting a real conversation with customers.
Usability
To understand how all the features work, users will probably need some time to figure everything out. Tutorials will help comprehend the benefits of the platform. The interface is simple. The editor enables marketers to build a bot that meets their key purposes.
Prices
The good news for those who want to try the service is that it has a free basic plan. The plan is available forever and provides the following features: 2 bots, up to 500 messages, multi-channel chats, and a visual flow designer. Yet, that’s not all. Like any other bot builder, this one also has plans with monthly fees to build more bots, send lots of messages, and unlock some new features.
For instance, the most attractive plan (in terms of price) requires users to pay $34.74 monthly. In addition to 25 chatbots and 7,500 messages, Xenioo provides marketers with Conversational AI, custom branding, integrations, and bot debugging.
How to build a bot
There are two options for creating a new bot. You can create a chatbot from scratch or make use of the templates available in the account. Once you decide to build a chatbot, you’ll need to add specific interactions and write text messages. You can also make use of the available actions.
For example, you can add a file, button, video, or image to your chatbot. After you create messages, you need to connect them to create a flow and use the preview button to check if everything satisfies you. You can see an example of a travel chatbot in Xenioo.
#5: Landbot
Landbot, an intuitive bot builder, allows users to create bots for lead generation, excellent customer support, onboarding, ticket booking, reservation, and many more.
Users can make their conversations with customers even easier by setting up integrations with other popular platforms. They include Mailchimp, Slack, Google Analytics, and even more.
Main features
Users can build 2 different types of bots: rule-based and NLP chatbot. The service has real-time personalization and uses natural language processing. The platform’s editor allows users to format their chatbots without coding skills.
LandBot has a persistent menu. What is it? It helps provide customers with the best experience: send goodbye messages, file upload, custom error messages, and typing emulation.
Usability
Once you create an account, you can go through a tour. It’s very simple and clear and helps handle everything fast, even if you build a chatbot for the first time.
Prices
Users can pick up a plan based on their needs. If you are fine with up to 100 chats, basic design, personalization, and integrations with Slack and Zapier, you can choose a free plan. Users who want to create bots for multiple channels need a plan with a monthly fee. A starter plan costs $34.75 per month.
How to build a bot
Landbot cares about its customers and makes sure that their experience is seamless when building chatbots. The platform provides ready templates for different scenarios. They allow you to build chatbots for customer support, lead generation, and surveys within minutes.
Once you set up your account, you can proceed to create your rule-based bot. You’ll need to select the channel first. Whether you want to use a template or design your chatbot from scratch, you should customize your welcome message.
The process is simple because you have flexible blocks. The next step is to create a sequence. You can do it fast by simply dragging the green arrow. After, you can create different questions and customize your bot’s branding.
For instance, below, you can see a chatbot template t in Facebook Messenger aimed at in-store pickup.
Final Note
More and more people are using chatbots today. They are extremely useful as they can replace human interactions with agents and answer the most basic questions anyone might have about a product or service. If you are looking for a way to build chatbots and take your marketing strategy to the next level, then you will want to choose one that will make the process easy for you without wrecking your wallet.
In this post, we have reviewed the top chatbot building platforms in the market. So, you can choose one that best matches your company’s needs and budget.
